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May 2, 2017 3 Ways Music Helps Your Business

3 Ways Music Helps Your Business

From retail spaces to hotels and restaurants, music is key to representing your brand but also vital to keeping your guests and customers engaged. In addition to portraying your brand, In Store Music is a great way to communicate with your customers and curate their experience in your business.

How It Helps

– Broadcasting Your Brand: Choosing a sound that works for you. Think of the music that plays in your business as an extension of you. For example, smooth jazz in a hotel lobby or vocal pop in a clothing retailer, the sounds translate from you to the customer. 

– Setting the Mood: In addition to choosing the right music for your brand, it’s all about context and timing. For example, playing heavy metal or EDM at 7am doesn’t make a lot of sense for most businesses. Building a steady progression of sounds across the day is important so the environment seems right.

– Influence: Various consumer and marketing studies show that certain types of music affect purchasing patterns of customers. For example, upbeat music can lead to impulse purchases while slower music can lead to customers staying somewhere longer. 

How Rightsify Helps

At Rightsify, we provide one of the most cost-effective while professionally designed business music services around. By working directly with independent rights holders we are able to provide lower costs than competing services while also designing unique playlists for brands.

Want to know more about using Rightsify’s music in your business? Get in touch to find out more.

April 21, 2017 Introducing our Chamber and Trade Associations Program

Introducing our Chamber and Trade Associations Program

Fresh off the recent launch of our Licensing Agents program, today we are happy to be rolling out our Chamber and Trade Associations program.

At Rightsify we’ve decided to start a licensing program made specifically for local Chambers of Commerce and Trade Associations so members of these groups have easy access to Rightsify’s music licensing service. Chambers of Commerce can range from a local city’s Chamber to statewide or nationwide trade associations. From restaurants to hospitality and retail groups, Rightsify has quality music and an economical licensing solution for members of your chamber of association. Rightsify makes licensing for businesses possible with just a few clicks while also providing discounts between 10-20% for members of Chambers and Trade Associations.

Some examples of Chambers and Trade Associations are:

– Local Chambers of Commerce

– Restaurant Associations

– Hospitality Associations

– Retail Associations

– Dental and Medical Associations

Want to know more? Check out our Chambers and Trade Associations page or contact us to start offering your members discounts on music licensing.

April 13, 2017 Introducing Licensing Agents: Our Music Reseller Program

Introducing Licensing Agents: Our Music Reseller Program

Licensing music for businesses at scale isn’t easy. While businesses all over the world can license music from Rightsify in just a few clicks, getting the music configured and playing in businesses can be complex. From different hardware requirements to language barriers and bandwidth differences, there are a range of factors that come into playing music in businesses. With a mission to monetize our members music on a global level while providing businesses with an affordable music licensing and audio branding solution, we aim to work with third-party businesses and entrepreneurs to make this happen.

Today, we are proud to be introducing our Licensing Agents program at Rightsify. Licensing Agents are partners of Rightsify that work with us to expand the amount of revenue our members are paid for their music while creating a new way for Licensing Agents to boost revenues for their businesses.

By launching our Licensing Agent program, we are giving entrepreneurs and businesses an opportunity to increase the revenue of their businesses while giving our members a wider monetization network and expanded licensing footprint.

We have two categories of licensing agents at Rightsify that are applicable to a wide range of industries and service sectors. 

– For Individuals: For sales-oriented individuals that have a go-getter attitude or know a network of business owners. Individual licensing agents can either actively sell the Rightsify service to businesses in their region on their own time or simply refer customers to Rightsify. 

– For Resellers: For business service providers and agencies. Whether you work in web development, digital signage or hardware installation, you can grown your business and provide additional value to your customers by providing them with a Rightsify music license.

Some examples of businesses and industry sectors that can be Licensing Agents are:

– Business Consultants

– Business phone/On Hold service providers

– Digital Signage services

– Audio and video hardware installation services

– Marketing Agencies

– Sales Agents

– Telecoms

– Independent entrepreneurs that want to enter a unique and high-growth business sector

To become a Licensing Agent, please fill out our application form with some information about you and your business and we’ll get back to you shortly. 

April 8, 2017 3 Reasons to Choose Rightsify as Your Background Music Provider

3 Reasons to Choose Rightsify as Your Background Music Provider

At Rightsify, we do In Store Music differently than most. Whether you are looking at it from a rights and licensing perspective or a music design and programming perspective, our service differs from other companies.

At the core of what we do is offering a solution for music rights holders to get paid and monetize their music while businesses have an easy to use and economically friendly music licensing partner. 

Let’s dive in to some of the reasons why you should choose Rightsify as your music provider

     1. Premium Music

At Rightsify all of our music is licensed directly from rights holders. Instead of getting a blanket license to major pop music we work specifically with artists of styles that make music that works well with businesses. While many background music services just provide a range of stations that play standard pop music all day, Rightsify goes custom and designs playlists that are right for your brand. Whether you’re a cafe, a retailer or a restaurant, Rightsify takes our music design seriously so the music we provide works for specific business types, brands and industries.

     2. Cost-Effective

As noted above, all of our music comes directly from the rights holders themselves. We don’t have to go through multiple industry middle-men or third-parties. The music goes from the artists to Rightsify to you. By creating an efficiency in the market we are able to offer significant cost savings to businesses as compared to them working with a legacy background music service or just getting a license from their local collection societies or PRO’s.

     3. Global Coverage

Another benefit of our direct deals with rights holders is that our service is global. Most companies and collection societies are limited by country as the music industry has traditionally been fragmented on a country by country basis. Rightsify is able to provide a license to any business in pretty much any country in the world with our music. And the best part, all of our music is cleared for global use so if you are looking for music for business locations in multiple countries you still have access to the same great music as you would for your original locations.

As a result, we strive to make our licensing and In Store Music service more unique and appealing than the traditional way of going about things. By making it easy for rights holders to get paid and making licensing more economically friendly for businesses we are changing the over century long way of licensing music for business.

Want to get licensed or interested in hearing more? For businesses under 1600sqft/150sqm you can get licensed today and if you have any questions, just contact us.